Last week I was chairing a conference about web redesign and social media. Darren Whitelaw from the Victorian Department of Justice is talking on social media with his organisation.  His preso is worth a read:

 

It is great to see that social media has encouraged marketing, PR and web people to start talking about motivating staff at work!

This social media stuff is all about people and the people doing it have to be:

• authentic
• themselves (in their role)
• motivated
• friendly
• engaging

All this requies management to think about keeping people happy at work!

Will the need for a Human Resources department dissolve? Will that department simply organise pay and conditions?  Will staff motivation and management fall on the line managers? Or will staff motivate and manage themselves through social media?